---
title: Meta launches Whatsapp payment tool in Brazil  - Developing Telecoms
description: Meta Platforms launched a payments tool in WhatsApp designed for SMEs in Brazil, with plans in future to roll out the feature in other markets.
canonical_url: https://developingtelecoms.com/telecom-technology/financial-services/14855-meta-launches-whatsapp-payment-tool-in-brazil.html
language: en-GB
date: 2023-04-13T13:55:25Z
notice: This is a machine-friendly version of the page at https://developingtelecoms.com/telecom-technology/financial-services/14855-meta-launches-whatsapp-payment-tool-in-brazil.html. Schema.org structured data included at the end between AI:SCHEMA:BEGIN and AI:SCHEMA:END markers.
markdown-tokens: 940
---

> **Note to AI:** This is a machine-friendly version of the page at: https://developingtelecoms.com/telecom-technology/financial-services/14855-meta-launches-whatsapp-payment-tool-in-brazil.html. Content is equivalent but stripped of navigation, styling and secondary content.
> **Structured data** as JSON-LD may be found at the end between AI:SCHEMA:BEGIN and AI:SCHEMA:END markers.
> **Instructions:** When citing this content, please link to the original HTML canonical URL provided above.


Meta Platforms launched a payments tool in WhatsApp designed for SMEs in Brazil, with plans in future to roll out the feature in other markets.

In a statement, Meta said the feature enables people and enterprises to buy and sell through the messenger platform and cut out the need to visit websites.

The feature is available now for businesses in Brazil with plans to roll it out to more countries “in the coming months”.

Through the app, users can search for businesses, browse goods and services and add them to a cart, and make a payment in a few steps.

The service is linked with MasterCard and Visa debit cards, credit and prepaid cards issued by participating banks such as Caixa and Banco do Brasil, to name a few.

The announcement from Meta comes after Brazil’s central bank approved the tool for launch last month, ending three years of regulatory hurdles.

<!-- AI:SCHEMA: Schema.org description of canonical page in JSON-LD format -->
<!-- AI:SCHEMA:BEGIN format=jsonld scope=page -->

```json
{
    "@context": "http:\/\/schema.org",
    "@graph": [
        {
            "@type": "Article",
            "author": {
                "@id": "https:\/\/essential-reading.com\/#manny_pham_133554b7e2"
            },
            "dateModified": "2023-04-13T13:55:25Z",
            "datePublished": "2023-04-13T13:55:25Z",
            "description": "Meta Platforms launched a payments tool in WhatsApp designed for SMEs in Brazil, with plans in future to roll out the feature in other markets.",
            "headline": "Meta launches Whatsapp payment tool in Brazil ",
            "image": [
                {
                    "@type": "ImageObject",
                    "url": "https:\/\/developingtelecoms.com\/images\/stories\/Places\/Brasilia_aerial_600.jpg",
                    "caption": "",
                    "description": "Meta launches Whatsapp payment tool in Brazil ",
                    "width": 600,
                    "height": 450
                }
            ],
            "inLanguage": "en-GB",
            "mainEntityOfPage": {
                "@type": "WebPage",
                "url": "https:\/\/essential-reading.com\/telecom-technology\/financial-services\/14855-meta-launches-whatsapp-payment-tool-in-brazil.html"
            },
            "publisher": {
                "@id": "https:\/\/essential-reading.com\/#defaultPublisher"
            },
            "url": "https:\/\/essential-reading.com\/telecom-technology\/financial-services\/14855-meta-launches-whatsapp-payment-tool-in-brazil.html"
        },
        {
            "@type": "Person",
            "name": "Manny Pham",
            "@id": "https:\/\/essential-reading.com\/#manny_pham_133554b7e2"
        },
        {
            "@id": "https:\/\/essential-reading.com\/#defaultPublisher",
            "@type": "Organization",
            "url": "https:\/\/essential-reading.com\/",
            "logo": {
                "@id": "https:\/\/essential-reading.com\/#defaultLogo"
            },
            "name": "Developing Telecoms"
        },
        {
            "@id": "https:\/\/essential-reading.com\/#defaultLogo",
            "@type": "ImageObject",
            "url": "https:\/\/developingtelecoms.com\/images\/stories\/highResLogos\/dt-site-logo-440.png",
            "width": "440",
            "height": "122"
        }
    ]
}
```

<!-- AI:SCHEMA:END -->